On Demand

Marketing Strategies for Attracting Your Dream Clients

Market-leading salon owners, Daniel Mason-Jones and Gayle Fulbright, help you prepare now by sharing their most successful campaigns for attracting prime clients—the ones who will reward your business with their loyalty and higher average tickets. And, some of these marketing strategies are as simple as ‘set it and forget it.’ Sponsored by Phorest Software.

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Future-Proofing Your Career: Why Stability Matters for Stylists

Future-Proofing Your Career: Why Stability Matters for Stylists

In today’s uncertain economy—where rising costs, industry changes, and shifting client habits can impact a stylist’s income—having a steady, reliable work situation can make all the difference. In this panel discussion, three experienced stylists share how a stable salon environment has given them consistent income, access to benefits like insurance, and peace of mind. Learn practical ways to evaluate your own career options and protect your future in the beauty industry.

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 The Future of Hair Color: Trends, Techniques & Takeaways

The Future of Hair Color: Trends, Techniques & Takeaways

Join MODERN SALON and these expert colorists as we decode the latest in hair color—from what’s trending now to the smart service upgrades that boost your business.

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