Salon Management - Salon Today

In partnership with Aluram

Rise and SHINE with Aluram

by Staff

Shine Time: Aluram’s High Shine Line Delivers Moisture and Shine with Clean Ingredients

In partnership with Malibu C

Shampoo, Rinse, Repeat: Salon Clients Face a Water Cycle Crisis of Mineral Buildup on Hair

by Staff

Neutralizing the damaging effects of water benefits the hair from texture to shine to color longevity, and it’s the science behind Malibu C products.

In partnership with Shortcuts Software USA

Is Your Software Underperforming? Switch it Up with Shortcuts

by Staff

Your salon software is the backbone of your business. And now is the time of year to evaluate its efficiency: Is it providing the tools you need to grow? Does it improve the guest experience? How does your team interact with it? Are you happy with your software’s customer service? If you’re not getting what you need from your current software, it may be time for a switch.

In partnership with Amex

The Golden Touch: Luxury Service Helps Drive Loyalty at J Gold Salon

by Staff

Inside the Systems That Power an Elevated Salon Experience From seamless online booking to a team-first culture, J Gold Salon in Atlanta offers more than great hair—it delivers consistent, high-touch service with the help of partners like Boulevard and American Express.

In partnership with Oribe

Celebrating an Icon: Oribe Dry Texturizing Spray

by Staff

Fifteen years after its debut, Oribe’s Dry Texturizing Spray remains a true styling icon. From backstage at fashion week to behind the chair, this cult favorite continues to define volume, texture, and effortless glam for a new generation.

In partnership with Discover/Boulevard

The Surprising Role of Payments in Creating a Great Client Experience

by Shanalie Wijesinghe

What keeps clients coming back—and bringing their friends—is a seamless, frustration-free experience from booking to checkout. Discover how payment preferences shape client loyalty and why modernizing your payment process may be the smartest upgrade you make this year.

Sponsored by Phorest

Future Focused: Phorest Tools Drive Salon Growth

by Staff

Are you taking advantage of your tech? Phorest guides the way to your best business.

In partnership with Dip

How 4 Pros Are “Dipping” In To Sustainability, Profit And Performance

by Staff

Think going green means compromising on your clients' hair or breaking the bank? Think again. Kate Assaraf, the hair-obsessed founder of Dip Sustainable Hair Care, is on a mission to prove that eco-friendly can also be effective and affordable. Get ready for a revolution in hair care!

In partnership with Amex

Prepare for Small Business Saturday® with American Express

by Staff

The busy holiday season is here, and with it comes jam-packed days, last-minute client requests and booming retail sales. For many salon owners, the highlight of the season is Small Business Saturday® (SBS). This year on Saturday, November 30, consumers can take their shopping into the small businesses in their communities.

In partnership with Oribe

Discover the New Secret for Achieving Glass-Like Hair

by Staff

Oribe introduces Mirror Rinse Glass Hair Treatment, inspired by luxury skincare, with treatment-grade ingredients formulated to give hair immaculate, glass-like sheen.

Salon Management

When the Client ISN'T Right!

by Stacey Soble

Spit fests, hostile threats, and even an overachieving matchmaker--SALON TODAY readers share their craziest client tales and how their team handled these tough situations with professionalism and grace.

Salon Management

The Captain of Business Stability and Growth

by Stacey Soble

Owner Michaella Blissett-Williams credits her General Manager Gloria Hortua with [salon] 718's year-over-year, double-digit growth and says she's been able to scale the company to eight locations because she can rely on Hortua to manage daily operations.

Salon Management

The Voice of Calm

by Stacey Soble

Elyse Rogers is an uplifting presence at The Headroom who makes the team feel heard even in stressful situations. Owner Danielle Cherewyk sings her praises in this installment of Meet the Manager.

Salon Management

Fewer Clients, Stronger Revenue: Why Your Pricing Power is Your Biggest Q1 Win

by Alain Audet, VP Sales and Marketing, SalonInteractive

Despite a slight and predictable decline in client traffic for Q1, resilient pricing power is driving year-over-year revenue growth in salons. The KIM Report's Alain Audet reviews the data and what it's telling us about the state of professional beauty.

Salon Management

The Illusion of the Logo, The Promise of Brand

by Leon Alexander

A salon brand is much more than a logo. In this thought-provoking blog, Leon Alexander, Ph.D., walks you through the difference. SALON TODAY suggests sharing this article with your team and leading a discussion at your next huddle, asking the team to define your business's brand.

Salon Management

9 Strategies Salon Owners Use to Hire Stylist Who Actually Stick Around

by Carolina Cordoba

Most turnover isn't bad luck. It's because the hiring process wasn't designed to find the right person in the first place. Learn how to implement recruitment strategies that get the right people on the bus.

Salon Management

10 Salon-Tested Ideas that Moved the Needle

by Stacey Soble

Ten salon and spa owners share their own proven success stories that have increased sales, saved costs and gained new clients. From hair toppers to festival braiding and bridal to all-inclusive color service pricing, these salons show you how they topped their own expectations.

Salon Management

Seeing the Big Picture While Focusing on the Small Details

by Stacey Soble

At Refined Beauty, Sales Manager Liz Zavora shows a genuine enthusiasm and passion for helping others succeed. She leads with heart and brings a contagious energy to the team, making people feel supported and empowered. Learn more about Liz in Meet the Manager.

Kati Whitledge sits on a brown couch with daylight illuminating her face

Salon Management

Community is the Engine of Growth

by Kati Whitledge

When you build a meaningful community, your business wins. Kati Whitledge talks about the importance of building a salon community, then she shares six strategies for strengthening it.

Salon Management

Building Careers, Not Chairs: The Systems Behind Sustainable Growth

by Chelle Neff, Owner of Urban Betty in Austin, TX

How one salon company structured education, performance metrics, and career paths to drive retention, revenue, and long-term team growth.

Salon Management

Why Beauty Hiring Feels Broken Right Now, and What's Actually Changing

by Jen and Matt Martinelli, founders of Beautista

Believe it or not, more job candidates are technically "in the funnel" than ever before. Yet, salons and spas are still struggling to hire. Beautista Founders Jen and Matt Martinelli explain what's happening, and how you need to show up.

Salon Management

Stop Guessing, Start Growing with Data

by Staff

The KIM Report was created to address the industry's fundamental data gap by conducting a monthly anonymous national census of U.S. salons. The report sorts the industry into five distinct groups, based on the number of service providers you have, allowing you to compare yourself to your peers.

One salon client scolds another who is talking loudly on her cell phone.

Salon Management

When the Client ISN'T Right!

by Stacey Soble

We're asking our readers to share their craziest client encounters and how their team handled the situation for our next big feature. Take a moment to tell us your tale!

Michelle Bowden works on a hair piece on a mannequin

Salon Management

How Michelle Bowden Had a Breakout Year (and How Other Stylists Can, Too)

by Staff

From working backstage at multiple Paris Fashion Week shows to collaborating on four creative collections and expanding her international stage work, Michelle Bowden has had an incredible year of growth. Here, we break down her approach that drove her momentum, offering a framework for stylists looking to elevate their own careers.

A nicely formatted resume for a recent cosmetology graduate.

Salon Management

SalonJobs Launches Industry-Specific Resume Builder to Raise Hiring Standards in Beauty

by Staff

The free guided tool is designed to help cosmetology graduates present their skills clearly, while giving salon owners a more consistent, meaningful look at candidates.

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