Technology - Salon Today

In partnership with Shortcuts Software USA

Is Your Software Underperforming? Switch it Up with Shortcuts

Your salon software is the backbone of your business. And now is the time of year to evaluate its efficiency: Is it providing the tools you need to grow? Does it improve the guest experience? How does your team interact with it? Are you happy with your software’s customer service? If you’re not getting what you need from your current software, it may be time for a switch.

In partnership with Discover/Boulevard

The Surprising Role of Payments in Creating a Great Client Experience

by Shanalie Wijesinghe

What keeps clients coming back—and bringing their friends—is a seamless, frustration-free experience from booking to checkout. Discover how payment preferences shape client loyalty and why modernizing your payment process may be the smartest upgrade you make this year.

Sponsored by Phorest

Future Focused: Phorest Tools Drive Salon Growth

by Staff

Are you taking advantage of your tech? Phorest guides the way to your best business.

In partnership with Zenoti

Episode 4: Harvesting Great Ideas, Multiplying Success

by Stacey Soble

Skin Laundry's CEO talks about how AI is alleviating stress from the frontline employees, elevating the client experience and helping the operation identify individual stars within their organization and quickly share the secrets of their success.

In partnership with Zenoti

Episode 3: Think Big, Start Small and Scale Appropriately

by Stacey Soble

Before he takes the stage at Zenoti's Innergize 2024, MiniLuxe's Tony Tjan pays SALON TODAY a visit to talk about how the brand is leveraging AI to elevate the client experience and preparing itself for franchising.

In partnership with Vagaro

Vagaro’s New AI Features and Communication Tool Pave the Way for a More Efficient, Profitable Business

by Staff

Vagaro has consistently been at the forefront of salon software technology, helping businesses be more efficient, create more effective communication, and even improve company culture. Now, Connect by Vagaro, the platform’s two-way communication capability, and Vagaro’s new generative AI tools are giving owners new opportunities to grow and expand.

In partnership with Zenoti

Episode 2: Managing Your Beauty Business Smarter with AI

by Staff

In the second conversation in the Innergize Leadership Huddle series, Zenoti CEO Sudheer Koneru discusses how different roles in the salon—owners, managers, CFOs and the front desk—are using AI to better manage their businesses and coach employees. Then he reveals big plans for a Shark Tank-style competition at Zenoti’s Innergize conference.

In partnership with Tippy

Business Boost: How To Save Money On Your Team’s Tips

by Staff

Every salon owner knows tips are a very big deal. Here's how to find ways to streamline tip payments, reduce fees incurred by tipping on credit cards, get tip money quickly, save time, and more.

In partnership with STX

5 Myths About Online Booking…Busted!

by Staff

If you’ve considered adding online booking to your website, now’s the time to take the plunge. So what’s holding you back from incorporating this must-have feature? If it’s one of these common myths, read on for the truth behind them.

Technology

BeautyDeskAi Announces Official Partnership with Square to Power Smarter Salon Operations

by Staff

This collaboration marks a significant step forward in streamlining operations for salons and independent beauty professionals, bringing together customer service with thoughtful intelligence.

Technology

They Predicted AI Would Make the Salon Experience Feel Robotic. The Opposite Happened.

by Tayna Paandey

Salon owners expected AI to deliver efficiency. What they didn't expect was what it did to their team, and what their clients started saying in reviews.

Adriana Di Giulio, is the founder Aura 300, an AI-native revenue platform, built exclusively for salons and spas.

Technology

Aura 300 Enters the US Market, Bringing AI Revenue Infrastructure to American Salons

by Staff

An AI platform already trusted by salons across Australia, Ireland and the UK is expanding to the United States, with a focus on the data-driven salon community.

Technology

SEO and AI: How Clients are Finding Salons in 2026

by Dawna Jarvis

Your Instagram may introduce your salon to new clients, but it's your digital footprint that seals the deal. Dawna Jarvis walks you through how clients are discovering you online and what to do to make sure you show up.

Technology

Here’s How to Make Running Your Salon Feel Less Like Chaos

by Staff

If your day-to-day feels like a never-ending game of whack-a-mole, you’re not alone. The hair and beauty industry runs on creativity and connection, but behind the scenes, it runs on systems. When you spread those systems across a few different tools (plus a couple of sticky notes and a prayer), even the best-run salons feel like they’re working twice as hard for the same results.

Lynelle Lynch from Beauty Changes Lives and Lynelle Lynch.

Technology

Millennium Systems International Introduces MeevoPay Giving, Enabling Seamless Checkout Donations

by Staff

Fundraising for important industry iniatives and philanthropies just got much easier, with MeevoPay Giving, which allows salons, spas and med spas to invite guests to give at checkout.

Technology

How Salons are Using Technology to Help Improve Customer Retention

by Staff

Modern tools provide practical customer retention features. Discover which software platform can help increase your return rate.

Technology

Igniting Momentum

by Laurel Nelson

Choosing the right technology partner with Aura Salonware drives success and elevates client and staff experiences at Trios in Fort Collins, Colorado. Plus, Owners Joe and Karen DeAnda share a marketing success story.

Technology

Aura Partners with Tippy for Integrated Tipping Options

by Staff

Aura Salonware partners with Tippy, the all-in-one customer checkout kiosk that electronically send tips directly to salon or spa service providers

An easy to use App, Salon Symphony keeps the entire team connected and engaged, and important documents easily accessible.

Technology

An App to Keep Your Team Organized and Communicating Harmoniously

by Stacey Soble

Meet Salon Symphony, one of the salon technology tools profiled in our "Salon Necessity, Tech Innovation" series. This robust app combines the best features from about a dozen platforms to create the perfect tool for salon team communication.

Technology

The Phorest MedSpa Platform Streamlines Operations, Engages Clients and Boosts Profitability

by Staff

The platform delivers a 48% lead-to-client conversion and 19X ad spend return of investment in one complete operations and acquisition system.

Technology

SALON TODAY 2025 Technology Solutions Guide

by Staff

Your software and technology aren’t just tools; they’re the backbone of your business. This guide is designed to help you identify the ideal software platform or technology solution to drive your salon or spa’s success.

Technology

Powering Your Spa Concept

by Stacey Soble

From financing options and memberships to dot phrasing and medical documentation, software management experts list the myriad of features you should consider as you shop for a tech partner to power your wellness concept.

Technology

How A Barbershop's HR Team Saves 15 Hours a Month with POS Integration

by Staff

The Man Shop, with 13 barbershops across three states, promises its stylists same-day payout of tips. But when the company switched its point-of-sale system, that had to be calculated manually which drained the HR team. Partnering with Flexspring, a leader in HR data integration, helped the company get back on track with their promise.

Technology

8 Salon-Smart Communication Strategies that Boost Business

by Jim Gustke, Ooma

If your salon relies on a traditional landline, your phone system may be limiting your business' growth. Ooma's Jim Gustke outlines the benefits and possibilities of a cloud-based phone system.

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